Thursday, April 9, 2009

From an Architect: 6 Affordable Ways to Make Your Listings More Attractive

By David Applebaum

In this market, selling a house can be more challenging than ever. As a real estate professional, I’m sure you have used many ideas to help make your property look its most attractive to potential buyers. As an architect for two decades, I have suggestions and tips to maximize your potential in selling the home.


Every house and every property is different, and I recognize that a “walk through” can inspire specific ideas for each property. But here are some universal suggestions that will make any house look more appealing for sale.


1. Clean everything. Eliminate damaged and soiled items, get rid of half of the furniture and rearrange the other half, and remove any personal items. It is important to give the buyers the ability to see themselves in the property.


2. Accent lighting. This can help make the home more attractive and accentuate the positives by highlighting the homes attributes and diminish the negatives of any setting. The key is to realize that you are playing with contrasts.

  • Some other lighting tips:
    A light along fabulous furnishings, an architectural element, or detail will show that element off.
  • A light behind an object will frame the object in darkness and bathe what is behind it in a wash of light.
  • Use highlight and contrast to make a room feel longer, higher, or warmer.